About Greg

“Greg has one of the sharpest minds I know. His ability to tie macro-level societal and communication trends with the minutiae of day-to-day experiences is unparalleled.”

— My cat, probably

“Do you really need another taco?”

— My friend, when I go to grab another taco

But what does Greg actually do?

I’m an agency-side social, media, and brand strategist with a client roster of brands like Nike, Jordan Brand, Chevrolet, AT&T, Lowe’s, Google, IBM, and more. I’m a creative technologist and build strategies, and counsel teams and brands on platforms, applying innovative technologies to business and marketing programming, and better understanding consumer behavior.

(I also apologize for that last paragraph of work jargon, but sometimes you just gotta do it.)

Will technology save the world? I don't know! Let's find out.

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Will technology save the world? I don't know! Let's find out. Thinking and writing (and doing a podcast!) to wrap my head around how platforms intersect with identity, culture, media, communication, and democracy.

People

I work with advertising agencies and brands to try new and cool things.